Shift Gears

Driving Bottom Line Results - Powered by SVM

online marketing best practices

About a year ago, I adopted two changes that have made a big difference in my daily routine.  I'd like to share them here, in hope that they can do the same for you.  They're also quite applicable to online marketing, as you'll see how at the end of this post.

b2b online marketing strategy

Your b2b website can be completely optimized, but all of those online marketing efforts cannot help you if your homepage doesn’t effectively communicate the key benefits and information customers need to push them to convert. Learn 5 essential elements that make up a successful homepage.

b2b content marketing

It is hard for any business, especially B2B organizations, to find the time to come up with and write new content every month, on top of all the day-to-day work. Learn four ways how you can save time recycling old content. 

b2b online marketing strategy

Responsive design is the new standard when it comes to mobile sites, and with good reason.  Here's the low-down.

b2b search engine marketing

For some time now, Google has been deemed the #1 search engine in terms of popularity. But I am sure you have noticed Bing snipping at their heels. So is it a smart strategy to partake in pay-per-click on Bing if you’re already running ads on Google?

industrial online marketing

In online marketing, only one person matters: your customer.  Your preferences should take a back seat to their wants and needs. Read on to learn three things (often seen on websites) that your customers probably don't care about.

From Our Clients

“SVM has a level of customer service that I wish was model for every company.”

— Frank Hobler, Fujipoly America